Early Merch Day Announced for Taylor Swift’s Eras Tour at Lumen Field in Seattle
Seattle, WA – Mark your calendars, Taylor Swift fans! The much-anticipated Early Merch Day for Taylor Swift’s highly anticipated Eras Tour has been announced. On July 21, from 10 a.m. to 7 p.m., fans will have the opportunity to purchase exclusive merchandise ahead of the show, even if they don’t have tickets.
The event, which will be open to all fans, will take place outside the NW and S Gates at Lumen Field. Fans are advised not to arrive before 8 a.m., as lines will not be forming until then. Limited on-site paid parking options will also be available for those attending Early Merch Day.
In addition to the Early Merch Day, merchandise sales will continue on Saturday and Sunday, starting at noon outside the stadium. The organizers expect long lines and hundreds of fans eagerly waiting to get their hands on Taylor Swift’s tour merchandise.
To accommodate the influx of fans, the Lumen Field Parking Garage will open at 6 a.m. for individuals who have pre-purchased parking passes. The NW Box Office will open at 10 a.m. for any customer service needs, although no tickets will be available for sale at that time. The Merch Trucks will open at 12 p.m., and the Event Center Box Office will open at 1:30 p.m., again, only to provide customer service, not ticket sales.
Finally, fans should note that the gates for the concert will open at 4:30 p.m. sharp, while the concert itself will kick off at 6:30 p.m. It comes as no surprise that the demand for Taylor Swift’s Eras Tour has been phenomenal. Ticketmaster witnessed record-breaking ticket sales during the Verified Fan pre-sale, with over 2 million tickets sold. This unprecedented demand demonstrates Swift’s enormous popularity and the unwavering loyalty of her fanbase.
So, mark your calendars and prepare for a day of excitement and merchandise shopping on July 21 at Lumen Field. Don’t miss your chance to grab exclusive Taylor Swift memorabilia and be a part of this extraordinary tour experience.
